Making Money with Blogging in Singapore

Bloggers in Singapore cannow look forward to making some money with their blogs. Currently, some well known bloggers such as Xiaxue and Chubby Hubby are sponsored by certain brands or companies. While the idea of including ads with blogs is not a new one as Google Adsense already pays bloggers to advertise, Nuffnang poses as a new way for local bloggers to come into contact with potential advertisers. 

Nuffnang is the brainchild of its founders, Singaporean Cheo Ming Shen and his Malaysian friend, Timothy Tiah who wanted to create a platform to match bloggers with advertisers.

According to their site, “Nuffnang” is a word in Jafaikan for “Real Good” or “Cool!” Jafaikan is a new multicultural dialect that is spreading amongst young Londoners and was popularized by British comedian Sacha Baron Cohen (aka the actor who played Borat).

Bloggers just need to sign up and join the blog advertising community and provide details that would help them be matched with relevant advertisers.

Sounds easy? Already to date, just two months after Nuffnang was started here, 1 800 bloggers have already joined the community. Bloggers can expect to be paid anything from $2 to $2000 a week for placing the ads in their blogs.

With online advertising set to go up and with blogging seen as a new way of communicating with the masses, almost like word-of-mouth marketing, it looks like a win-win situation for both the bloggers and the advertisers.

Let’s just hope that in the hope of getting more advertising dollars, bloggers don’t end up ‘selling out’ or changing their writing to pander to the advertisers. 


About blogscapes
An intrepid explorer into the the brave new dimensions of the blogosphere and new media landscape.

2 Responses to Making Money with Blogging in Singapore

  1. Bob says:

    interesting info on the new ad co. Still I have not heard about it.

  2. blogscapes says:

    It’s not so much an ad company but a company that matches a community of bloggers and advertisers. You can check out the website by clicking on the link in the blog post.

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