Archive for the 'interactive digital media' Category

Singapore’s politicians on Facebook

In earlier posts, I’d talked about how politicians have been jumping on the new media wagon and exploiting it to get a feel of the ground and further their popularity.  For instance, there was a Facebook standoff between Hillary, Obama and McCain some months back.

The politicians in neighbouring Malaysia have also realised the impact of new media, and the ruling party has taken an about turn on its view on new media. From disregarding it, they are now encouraging party members to keep blogs. Of course, by now, everyone has probably heard of and/or read Mahathir’s blog.

In Singapore, our local politicians have also started to use new media to reach out to the public. First there was George Yeo who was the face of PAP’s new media user, who blogged about his experiences. Now, more and more of the PAP’s members have started to adopt new media as part of their communications strategy. Teo Ser Luck is on Facebook and Vivian Balakhrishnan keeps his own blog.

According to the Today article, PAP MP Lam Pin Min (Ang Mio Kio GRC) said that, “The power of the Internet as a political tool must not be underestimated as demonstrated by the experience of the recent elections in our neighbouring countries. The party understands this and takes the feedback from netizens very seriously.”

Of course, new media shouldn’t just be used for the sake of using it. To be meaningful, it should serve as a platform for open discussion and feedback, and not a channel for propaganda.

Well, do share your thoughts about what you hope to see being used and done in new media by our local politicians.

MySpace Suicide: Megan Meier

All is not well in cyberspace.

The suicide of Megan Meier as a result of cyberbullying highlights that cyberspace can be as dangerous and cruel a place as the real world. In fact, it can be even more insidious as you really don’t know who you are dealing with.

We’ve all talked about how one can disguise and masquerade as someone else on the Internet. You can choose to be 5 or 50, male or female, and try out different personas online. We all know about online fraud and the stealing of identities.

This time, it’s the creating of a fake online identity that has led to disastrous consequences.

And while we think that MySpace and Facebook as the stuff and playgrounds of teens, it was 49 year-old Lori Drew, mother of a teenage girl Megan had a falling-out with, who created a fake MySpace account under the name ‘Josh Evans’ to lure, tease and then taunt Megan to her death. Whatever happened to talking to the girl or her parents? In a bid to take revenge on Megan for not being friends with her daughter, Lori Drew worked out an elaborate scheme to hurt Megan.

The case has drawn controversy. There are numerous blog entries on it, and Youtube videos, and there’s even a wikipedia page devoted to it:

A federal grand jury indicted Lori Drew on May 15, 2008, on three counts of accessing protected computers without authorization to obtain information to inflict emotional distress, and one count of criminal conspiracy. A penalty of up to five years in prison corresponds to each of the four counts that the indictment carries. The case has caused several jurisdictions to consider legislation prohibiting harassment over the internet.

This case certainly highlights the need for better legislation regarding the use and misuse of cyberspace, as well as the need for education on how to handle cyberbullying and online pressure as well, as after all, online actions do effect real-life consequences. 

Twitter Writing Contest

I came across a post on Copyblogger announcing a Twitter Writing Contest!

The contest requirement is to write the best 140-character story, and the best story will win the writer an iPod Nano (of course it’s got to be the nano!)

The post also writes:

It should be a great exercise and a lot of fun. Being constrained to exactly 140 characters will spark your creative juices and force you to focus stringently on word choice, sentence structure, and even punctuation.

Here’s an example that I tweeted over the weekend:

Three flies are bugging me on the deck. I kill two, and spare the third. “Go tell the others this is what happens,” I warn as he buzzes off.

Isn’t that such a great, cute tweet! Forget the essay, the novella, the short story, here comes the micro-tale!

If you think that ‘brevity is the soul of wit’ and want to give it a try, find out more at Copyblogger.

Clever Youtube marketing: Ghost sighting at Raffles Place

Interestingly, new media news made it to mainstream news. Last night’s news on Channel 5 featured a video on Youtube that has been getting many viewers lately.

Ghost sighting at Raffles Place   has been getting very popular with Youtube viewers. This and a series of other ‘ghost sightings’ sparked talk about whether ghosts had been spotted at Raffles Place.

Actually, the series is part of an advertising campaign by the GMP group to promote work-life balance and remind workers not to stay too late at the office! ‘No one should work late’, they say.

But of course, that’s not their only message. The group is using the series of videos to promote their job-matching services, which they reveal when they tell the truth behind the Raffles Place ghost  .

Many in PR and advertising have talked about how the marketing mix should consist of both traditional and new media, and GMP has just shown how new media such as free Youtube services can be used to good effect.

 

MiG Ayesa on Singapore’s Power98 FM right now!

I’m listening to MiG Ayesa of WWRY fame on Power 98 FM right now. He’s having an interview and singing unplugged on the show!

What’s amazing with the Internet is that you don’t need the radio to listen to radio anymore. You just have to go to the Power 98 website  and click to listen live.

What’s more, even if you missed it, I’m pretty sure you can download the podcast to listen to it, or even if you didn’t miss it, fans of MiG will be able to download the podcast and listen to it again and again.

Yeah, the power of new media!

And MiG also plugged the use of new media for aspiring artistes. And he is one who knows the power of new media.

New video game rating system in Singapore

Singapore has just announced its new video rating system that’s meant to help gamers, and especially the parents of young gamers, to make more informed choices about the type of games to play.

According to the Straits Times article, “Titles that contain possible objectionable content will come with stickers to warn buyers. Those that have realistic violence, drug use, nudity and frequent use of coarse language will be rated M18, for a mature audience that is 18 and older. Games that have moderate level of violence, portrayal of implied sexual activity, nudity without details, coarse language and depiction of drugs will be rated ‘Age Advisory’ and restricted to those 16 and older.”

Other than that, games that are deemed for general play do not have stickers, such as the Mario Bros games. 

Of course, the new game rating has drawn mixed views, just like when the new film rating system was implemented many years back.

Some wonder if the licensing needed for the game rating will cause game prices to rise. Some also find that groups of gamers made up for a range of ages would also be affected, as it’s been known that there are parents out there who game with their kids.

There are others who welcome it, and feel that the rating gives some idea as to the suitability of the game.

Then, of course, there are others who feel that the enforcement of the rating system needs to be worked out as there could be loopholes, such as someone older buying the game for someone younger.

Actually, if you think about it, the same arguments apply to all other age-defined policies, such as film rating, consumption of alcohol, cigarettes, etc.

And what can be done about online games? Could there be any regulation for them?

In an earlier post, I talked about the controversial game, Ms Bimbo. Hm..I wonder what rating Singapore would give it, and if it’s even possible to implement such rating on online games.

What do you think?

Blogging on the go

It seems that the 2-second generation is taking over! Micro-blogging seems all the rage now, with more people using Internet-enabled cellphones to blog while they are on the go, something also known as moblogging (mobile blogging).

I just read the other day about how Twitter is getting more and more popular, and it is now another platform that bloggers need to use to keep their readers updated on what they have posted.

There’s a Twitter guide that you could read to help you get started. It’s really about giving your friends in your Twitter network live updates of what you are doing in as few words as possible!

In a jump-on-the-bandwagon kind of way, I got myself a Twitter account, so don’t be surprised if a you get a little twitter from me!

Ted Demopoulos’ “What no one ever tells you about blogging and podcasting”: Some comments

I’ve been reading the book by Ted Demopoulos entitled “What no one ever tells you about blogging and podcasting”:

The book is a compilation of blogging and podcasting tips that  he’s compiled based on his interviews with successful bloggers and podcasters. Ted Demopoulos is particularly interested in seeing how blogs and podcasts add to the marketing/businesss mix of companies.

I have picked up some interesting tips such as using stats counters like Blog stats and Sitemeter (which I have since added) to help provide more info on the blog’s readership, as well some useful reminders about the need to include links and blogroll.

He also mentions an important point about the need to ‘listen’ to what’s out there in the blogosphere as well. All too often, bloggers are caught up with blogging and tend to forget to read others’ blogs. You can only join in the conversation in the blogosphere by reading, leaving comments or emailing the bloggers, and inviting them to read your blog and leave comments too. Thus, disabling a ‘comments’ feature is a big no-no, according to the author and the people he interviewed.

You can also read more about Ted Demopoulos’ thoughts and musings on technology, business and their intersection in his blog, The Ted Rap.

In the book, the writer also shares some useful blogs to read, and I’ll share some of the useful links here with you:

 Marcom Blog

InfOpinions

Buzzoodle

BlogWrite for CEOs

Practical Blogging

Copyblogger

Bloglogic - news from the blogosphere

SEObook

Podcast Roundtable

Talkr - Letting blogs speak for themselves

It’ll be worth your while to check out the above links!

Blogging Hazards

A few days ago, I blogged about how blogging could be bad for your health. In a way, I have come to realise how true some of the health risks mentioned about blogging are.

On a few occasions recently, I have been online for a few hours straight, blogging, Facebooking, MySpacing, Youtubing and all, and you know when you are online, some times the time just flies by! And sometimes when that happens, I don’t realise that I’ve been stuck in the same position, and you guessed it, major cramps and backache!

And I’m sure that doesn’t even come close to what professional bloggers experience, esp the two bloggers, Russell Shaw and Marc Orchant, who died of heart attacks.

There’s good reason for bloggers to take note of blogging hazards and take care.

And that reminds me, time for a vision break and the laptop is starting to cramp my thighs!

Death by Blogging

I came across this unsettling albeit interesting article on NY Times online” In Web World of 24/7 Stress, Writers Blog Till They Drop 

The article talks about professional bloggers who blog away at home almost non-stop as they are paid by the posts, many of whom are suffering. There have been two casualties so far: Russell Shaw, a prolific blogger on technology subjects who died at 60 of a heart attack just two weeks ago, and another tech blogger, Marc Orchant, died at 50 of a massive coronary in December. Om Malik, 41, survived a heart attack in December.

One common area between them is that they blog about one of the most competitive categories inblogging, which is ”about technology developments and news”. There is a ”vicious 24-hour competition to break company news, reveal new products and expose corporate gaffes”.

Many other bloggers also mention they have ”weight loss or gain, sleep disorders, exhaustion and other maladies born of the nonstop strain of producing for a news and information cycle that is as always-on as the Internet”.

With more money and influence found online, it looks like this scary trend is set to rise?

Perhaps, there should be a mandatory rest period for time-out and exercise that could be in built into all blog hosts, so that bloggers are reminded to focus on something else every half an hour!

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